We sometimes think that we do not need a plan because we already know what to do.
We do not need a regimen because we know that we should exercise.
We do not need to plan our meals because we know that we should eat healthy.
But here’s the thing:
A precise and focused, written plan puts us in a stronger position to succeed.
Nebulous, fuzzy goals generate nebulous, fuzzy results.
I once set a goal to create 90 YouTube videos in 90 days.
Every day, I checked a box on a desk calendar to demonstrate that I had completed my YouTube video for that day.
My job then was to keep checking the box and marking out each day.
At the end of 90 days, I had completed my goal.
For years, I had said that I needed to take up running and exercise more.
My enemy – although I did not know it – was that I believed that because I knew that I should run more, I would automatically run more.
Simply knowing what we need to do is not the same as doing what we need to do.
Our rationalization muscles are strong – we lean back and tell ourselves that we already know what we need to do in order to accomplish our goal.
But this is a false assurance.
An empty self-deception.
Action is what we need … and maybe to be a little less sure about what we need to know.