Blog Post # 65 – 30 Day Challenge

Google’s chief of the company’s spam fighters is named Matt Cutts.

In 2009, Matt made a 30-day challenge.

Importantly, he made it a public 30-day challenge by posting it on his blog –

He challenged himself to walk at least 10,000 steps every day for 30 days.

While he did not achieve 10,000 steps on each day of the challenge, he did walk 300,000 steps over the course of the 30 days.

He blogged about the results.

Since that time, Matt’s challenges have included:

  • Sleeping 8 hours a day
  • Spending at least 1 hour a day at a treadmill desk
  • Recording 1 second of video every day
  • Staying off social media
  • Practicing the ukulele

Matt believes that repeating something 30 days gets you close to making a habit.  I think he is correct – at least that has been my experience in writing this blog.

When we repeat something that is good for us every day for 30 days, it seems as if our body and mind get into the rhythm of that act.  

This is also true when we subtract a negative routine from our habit each day.

One other way to think about it is that we can do anything for 30 days, no matter how hard it is.

For me, I’ve had success fasting, shooting YouTube videos for work and writing this blog with an approach similar to the 30 day challenge.

Good stuff, Matt Cutts.  Here’s his TED talk on the 30 day challenge.

If you are inclined to take 30 day challenge, I would love to hear about it.